The BBC article/video “Majority of gamers could be women by end of 2013” (http://www.bbc.co.uk/news/technology-21039062) describes some of the factors that could lead to women could be the majority of gamers by the end of 2013.
Just watched this video again…I think they make some good points, especially about the availability of gaming on tablets and mobiles. One aspect that they didn’t really address is that the gaming industry will need to advance and continue to take strides to engage women as part of the marketplace. Don’t get me wrong, that doesn’t mean that we want pink options for everything and little “specialized” games…engage our interests and desires. If you don’t know what that means…or what they are…or how to do it…then ask us!
I know I always have an opinion 😉